OnePlus Launches a Red OnePlus 6
OnePlus today announced that it will soon sell its OnePlus 6 smartphone in a new color, a bright red. It will be available globally in the 8 GB/128 GB configuration and priced at $579, identical to the other OnePlus 6 variants.
“After the success of the OnePlus 5T Lava Red, we decided to produce a red edition worthy of the OnePlus 6,” OnePlus CEO Pete Lau writes in the announcement post. “After evaluating hundreds of colors, one color stood out among the rest. That color is now what we proudly call the OnePlus 6 Red.”
That Lave Red variant of the OnePlus 5T was a limited edition offering and it sold out quickly. Lau doesn’t mention or even suggest that the red OnePlus 6 is likewise a limited edition. But if you’ve been holding out for this color—the OnePlus 6 has been available in Silk White, Mirror Black, and Midnight Black since its launch—I’d move quickly just in case.
“We believe that a color traditionally associated with strength and attitude can also be elegant and humble, Lau continues. “OnePlus 6 Red is a true representation of our values regarding product and industrial design.”
According to Lau, the red color of the OnePlus 6 provides “amber-like depth and quality” thanks to “a sizeable glossy, transparent layer over the red coating.” And it uses a new film coating process that’s never been used before with any smartphone.
The OnePlus 6 Red variant will be available for sale “next week,” Lau notes, though we don’t have a specific date.
In a related note, my review of the OnePlus 6 will be available soon. So just as unspecific, I guess.